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Gretchen Scoble

I am a graphic designer who specializes in books, logos, brochures or any printed matter and branded digital media. My aesthetic is a clean, simple and thoughtful look. I enjoy gaining a deep understanding of my clients businesses or subject matters at hand. I do a lot of research and I truly love this portion of the design process; of developing a strong narrative. It allows me to create visual work that speaks to my clients intended audiences.

I studied at CCA in the Bay Area with some of the best designers in the country. This education gave me both my love of typography and tackling challenging and intellectual projects.

After finishing my program at CCA I worked at a small design firm in New Haven CT, Group C, where I began my career in book design working on several architectural monographs for Rizzoli before landing at Chronicle Books in San Francisco where I worked on a number of successful projects including all the Nordstrom Cookbooks and a vast line of stationery with illustrator Jeffrey Fisher. I later produced and packaged my own series of books called “The Meaning of” The first book in the series was The Meaning of Flowers which sold over 100,000 copies.

Beyond book design I have worked at Nordstrom’s design department and run my own graphic design business where I worked on many logos and marketing materials for small businesses and nonprofits. Most recently I was the Creative Director at Churchmouse Yarns and Teas, a nationally known shop here on Bainbridge Island. They have a thriving web business in addition to the storefront. I managed the brand in all its venues. I produced all the printed materials: a quarterly newsletter, store signage, various brochures and informational materials. We published 10–20 knitting patterns a year for which I produced and art directed photoshoots, did all the design and layout and managed the print production. In addition to the work in their publishing endeavors I was also responsible for the visual look of the website and art directed all the photography for the site.

Now I am so excited to come back to my studio in my home on Bainbridge Island where I look out over rolling green lawns, cedar trees and the sparkling Puget Sound. I hope to continue my passion for book design and also work with businesses and nonprofits to improve upon (or create) their visual and brand narratives.

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